Artificial intelligence is used only where it improves accessibility, organisation and discoverability.
It is not used to create, manipulate or fabricate the photographic works presented within this archive.
This statement explains how AI-assisted tools may be used by Steve Gregson Photography while protecting photographic authenticity, copyright and creative integrity.
Core Principle
Steve Gregson Photography embraces technology where it improves accessibility, organisation and the visitor experience.
Artificial intelligence is used as an assistive tool. It does not replace the authorship, judgement or creative work of the photographer.
How AI Is Used
Artificial intelligence and automated tools may be used to assist with:
- generating descriptive alternative text;
- organising and cataloguing photographic archives;
- improving searchability and discoverability;
- assisting with metadata;
- supporting website administration; and
- other administrative tasks where appropriate.
AI-assisted output may be reviewed, amended or rejected where necessary.
Photographic Authenticity
Artificial intelligence is not used to generate, replace or fabricate the photographic works presented within this archive.
The photographs document real productions, performances, people and commissions and remain the photographic work of Steve Gregson unless otherwise stated.
AI-generated imagery will not knowingly be presented as an original photograph by Steve Gregson.
Accessibility and Alternative Text
AI-assisted tools may be used to generate descriptive alternative text for photographs in order to improve accessibility.
Automated descriptions may occasionally contain errors or omissions. Where an inaccurate or inappropriate description is identified, it may be corrected or replaced.
Visitors who identify an inaccurate description are encouraged to get in touch so that it can be reviewed.
Copyright and AI Training
Copyright in photographs and other original material created by Steve Gregson remains with Steve Gregson unless expressly assigned in writing.
Photographs and other website content may not be used to train, fine-tune, develop, benchmark or evaluate artificial-intelligence or machine-learning systems without prior written permission from Steve Gregson Photography.
This includes systematic scraping, harvesting, extraction or incorporation of photographs or other protected material into datasets intended for AI or machine-learning use.
No licence to use material published on this website includes AI or machine-learning rights unless those rights have been expressly granted in writing.
Third-Party Services
Steve Gregson Photography may use third-party software or services that incorporate artificial-intelligence or automated technologies.
Where such services are used, reasonable care will be taken to consider privacy, confidentiality, copyright and the nature of the information being processed.
Review and Transparency
Artificial-intelligence technology and the legal and professional standards surrounding its use continue to develop.
Steve Gregson Photography will review the use of AI-assisted tools as appropriate and may update this statement to reflect changes in technology, working practices or applicable standards.
Questions about the use of artificial intelligence within the archive can be sent to info@stevegregson.com.